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Westcan Mechanical Sales Joins SJE Rhombus as New Rep for Northwest Ontario

SJE Rhombus is delighted to announce that Westcan Mechanical Sales is our new manufacturers’ representative agency for Manitoba as well as Kenora, Dryden and Thunder Bay in Ontario, Canada. Since 2003, Westcan Mechanical Sales’ team has been serving the kitchen & bath and plumbing & heating industries throughout much of Canada. They are known for offering a variety of decorative and luxury plumbing products. Including SJE Rhombus, they represent other partners such as Bocchi, Gerber, Pro-Flex and Navien. Westcan Mechanical Sales is an exciting addition to SJE Rhombus’ expansive rep network. You can learn more about them at www.Westcansales.ca.

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Hurricane Helene Relief: Community Appreciation

Hurricane Helene caused devastating damage as it traveled up the east coast affecting six states. Since the disaster, SJE has been meeting regularly tocoordinate relief efforts. SJE has been amazed by the generosity of our team, the Detroit Lakes community, and our partners from around the country. As our hearts go out to those affected by this disaster, we also want to deeply thank all of those who have contributed to this initiative. Thank you to the Boys and Girls Club, Tuffy’s, KLN Family Brands, and InLine Motion for bringing their donations to the SJE facility in Detroit Lakes, so that we may provide thisaid more efficiently. Furthermore, thank you to TLG Trucking and Signature Freight Support for their generosity, which allows us to deliver this valuable aid. Finally, we want to recognize the entire Detroit Lakes community, thank you for personally taking time to stop by our facility and drop off relief items. Every contribution can have a significant impact. Many items have been collected at our facility and a large shipment will be sent out on Friday October 4th. We have been impressed with the diversity of items, which reflects the charitable spirit of our community. The items donated include baby food, dog food, diapers, hygiene products, paper plates, canned food, and water. Four of the pallets just contain water alone! We want to thank our partners with DSI and OnSite who have helped coordinate so that once the aid arrives in the disaster zone, they willdeliver it to those in need. The response from our community has been outstanding. However, the mission is not over yet. If you would like to donate or help in any way, please contact Haley Solberg at haley.solberg@sjeinc.com. Thank you all again. Your support makes a positive difference.

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Jim Felker Promoted to National Sales Manager – CLT

SJE is eager to share the Jim Felker has been promoted to National Sales Manager – CLT Division as of Monday, September 16, 2024. Jim Felker has built a 25-year career in the water/wastewater industry.  He began in outside sales, specializing in water well supplies for contractors. He assisted in sizing and designing pump systems to meet specific application needs. His five years of experience with a distributor and manufacturer in the automotive industry provided him with a solid understanding of electrical operations, which has been invaluable in his work with electrical panels.   Most recently, Jim served as the Regional Sales Manager for SJE, overseeing the Northeastern United States for two and a half years. In this role, he managed and supported the sales representative agencies in the area. Jim is dedicated to continuous learning, regularly attending training seminars for pump manufacturers and teaching both advanced and beginner classes on the service and operation of SJE panels.   As the new National Sales Manager for SJE, Jim will oversee the Regional Sales Managers in the Controls & Level-Sensing Technologies division. He will be responsible for developing a sales strategy aimed at expanding the sales and market presence of the SJE Rhombus and CSI Controls brands within national sales channels.   In his spare time, Jim enjoys spending time outdoors, camping and fishing with his wife, two children, and their three-year-old Jack Russel terrier. He is particularly excited anytime he can fire up the grill or have a bonfire.

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Matthew Murray Joins SJE as VP of Sales – CLT Division

SJE is excited to announce that Matt Murray has joined SJE as Vice President of Sales – CLT Division as of Monday, July 15, 2024. Murray replaces former VP of Sales, Richard Rankka, following his recent retirement. Murray will lead the sales strategy, product management and marketing for the Controls & Level-Sensing Technologies division of SJE.  In his role, he will develop and manage relationships with channel partners, drive sales, revenue and market share, with an emphasis on adjacent markets. Murray brings with him an impressive background including over 18 years of experience in various leadership and sales roles, including positions as director of sales, global strategic account manager, and senior business unit manager. He has worked in the pump manufacturing and distribution industry his entire professional career with a strong commercial and technical background from both an OEM and distribution perspective. Most recently, Matt was the Senior Business Unit Manager – Industrial Distribution at Franklin Electric, a water and energy company located in Fort Wayne, Indiana. Prior to that he spent seven years with ITT Goulds Pumps in several roles with his last being Global Strategic Account Manager.   Matt is originally from Oregon and earned his C.E.P.E. in Business Management from Portland State. Outside of work, he enjoys spending time with his family, golfing, mountain biking, snowboarding, fishing, and gardening.

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Shoreline Mechanical Sales Ltd.

Shoreline Mechanical Sales Ltd. Joins SJE Rhombus as New Rep for Atlantic Canada

SJE Rhombus is excited to announce that Shoreline Mechanical Sales Ltd. is our new manufacturers’ representative agency for Atlantic Canada (New Brunswick, Prince Edward Island, Nova Scotia, Newfoundland and Labrador). Shoreline Mechanical Sales Ltd. has been representing leading manufacturers in the plumbing and heating industry since 1998. In addition to representing SJE Rhombus, they represent several leading manufacturers, including MOEN, BLANCO, Bosch, Rheem, TurboTorch, Sioux Chief, Watts Water Technologies and Mansfield product lines. Shoreline Mechanical Sales Ltd. is an exciting addition to SJE Rhombus’ extensive manufacturers rep network. You can learn more about them at www.shorelinemechanical.ca.

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ana bashi

Ana Bashi Joins SJE as Chief Financial Officer

SJE is excited to announce that Ana Bashi will join SJE as Chief Financial Officer (CFO) starting on Monday, October 30, 2023. Bashi replaces Interim CFO Michael Smith, who will assist with her transition. Bashi brings with her an impressive background with over 18 years of experience in various leadership and financial roles, including positions as controller, executive finance director, vice president of finance and CFO. She has worked in various industries, including aerospace, automotive, motorsport aftermarket, food, water and wastewater. Most recently, Ana was the CFO at Newterra, a manufacturing company located in Pittsburg, Pennsylvania. Prior to that she spent three years as a CFO with Airtech Group. Ana is originally from Albania and immigrated to the United States with her family during her adolescence. Ana holds an MBA from the Vienna Austria University of Economics and Business and her International MBA from University of South Carolina Moore School of Business.

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